The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
The real work happens before the final logo.
A logo rarely starts as a perfect shape.
It starts with decisions:
What is the idea?
What can be removed?
What makes the shape memorable?
Can it survive at 24px?
That is where the real design happens.
Which stage do you find hardest: concept, construction, or
refinement?
#LogoDesign #DesignProcess
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
Brand Identity & Packaging Design
A complete visual identity and packaging concept for Cerveja do Bolo, including branded packaging, merchandise, and outdoor signage. I developed the visual direction and applied the brand consistently across multiple touchpoints to create a cohesive and recognizable identity.
Wow, love it
Hi everyone! I’m new to Contra and still learning how everything works here. I’d love to connect with other freelancers, especially designers, and hear about your experiences with Contra. If anyone is open to chatting or sharing some tips, I’d really appreciate it!
It's been some week, i tried some things increase score, so if u feel confused about any feature, I can help you out ❗
XNOMAD — Brand Identity Design!
XNOMAD is a premium modular camper brand based in Scandinavia, offering both rental experiences and ownership of off-road pickup campers.
The goal was to create an identity that could sit naturally between two worlds:
Scandinavian minimalism + rugged outdoor capability.
Rather than following the typical loud adventure aesthetic, we kept the system clean, modern, and confident, reflecting XNOMAD's idea of quiet luxury and freedom.
The identity was built around a distinctive X, supported by a minimal wordmark, bold blue palette, typography, graphic patterns, and applications across digital and physical touchpoints.
Wake Up Anywhere.
One of those projects where simplicity did most of the talking.
The blue visual system and mockup presentation work so well together.