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LinkedIn Banner Redesign for Joe Hindmarsh
Joe’s original banner had a strong message, but the visual direction wasn’t doing enough to communicate his positioning quickly.
I redesigned it around one central idea:
Build a GTM engine that performs.
The new banner uses stronger hierarchy, clearer messaging and a visual system built around growth, strategy and commercial performance.
The result is a banner that feels more intentional and gives visitors a clearer reason to keep exploring the profile.
Before → After
I create premium LinkedIn profile branding for founders, executives and professionals who want their profiles to communicate their value more clearly.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Nice work as usual! Option B gives the copy so much room to land effectively next to the product framing.
My project with Fohr was featured on the @contra homepage!
Fohr is a creator marketing platform connecting a network of 300K+ creators with 500+ brands, including names like Sephora and Calvin Klein, with an instagram audience of 60K+ of their own.
The goal was to make their social presence feel just as elevated as the influencers and brands they work with. We built an entire social content system around the pillars their team publishes most often: creator spotlights, press features, industry stats, website/interface moments, brand partnerships, and more.
For each pillar, we created 3–4 custom template variations, giving the team a repeatable visual framework without making the feed feel repetitive.
We also built a curated content library of high-end stock photography selected specifically for their visual world, giving the team an ongoing bank of imagery to pull from alongside the templates.
The end result was more than a batch of social assets.
It was a complete content system designed to help Fohr maintain the level of creative expected from a platform sitting at the intersection of creators, culture, and major brands, while still being easy for their internal team to manage independently.
Huge congrats on the homepage feature! The attention to detail on these social pillars and stock curation really shows. Fohr looks so polished! 🎉
Okay my Contra Fam! Presenting you some posts I designed for Business Thriver, a sales growth agency.
Lots of type, lots of contrast, lots of energy, I wanted every post to feel different but still clearly belong to the same brand.
Would these make you stop scrolling? 👀
Great posts and great presentation!
