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A logo should look good — but it should also mean something.
For Luma & Leaf, every element was designed with purpose.
The symbol subtly brings together L + L — one Luma, one Leaf — forming two leaves in opposite directions.
At the center, the glow/spark represents Luma’s idea of light, radiance, and glowing skin.
And the overall leaf-inspired form connects back to the brand’s organic, plant-based skincare identity.
A simple mark, but built around a complete brand strategy.
What do you think of the concept?
Need a logo with strategy behind it, not just a pretty mark? DM me.
Absolutely, i think logo without thinking n strategy is like nothing,
Thnku for you kind words dear😊
The network for creativity
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Connect with clients, get discovered, and run your business 100% commission-free
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