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Information Technology Operations Manager (Web Wizard)
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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SAME CONTENT. TWO DIFFERENT EXPERIENCES.
We compared two versions of a service card for a local service business.
A - Everything at once
The detailed description, features, and buttons share the same emphasis. The information is there, but it takes longer to find what matters.
B - What matters first
The service name, short value statement, rating, price, and booking action follow a clear sequence. Less searching, more confidence in the next step.
Hierarchy doesn’t remove information. It helps reveal it at the right moment.
Which version feels clearer to you - A or B?
15 voted
22%
53 voted
78%
68 votes
Closed
Visual hierarchy is the difference between cognitive friction and conversion velocity. Version B wins because it respects user attention scannability drives immediate confidence, while cluttered details in A only delay the primary action. Clean structural prioritization always outperforms dumping raw information.
Add-to-cart shouldn't be boring — it should be memorable.
Built a premium cart experience where clicking "Add to Cart" sends the product flying to a delivery truck, follows a curved route back to the button, then smoothly reveals checkout.
Built with React + Framer Motion. Fully responsive, portfolio-worthy, and ready to give any e-commerce store.
This is a great example of making a functional moment feel like part of the product story. The flying-to-cart motion and curved return path add personality without losing the checkout goal, and the React + Framer Motion implementation keeps that interaction feeling intentional.
Kajabi Website Design: The Women's Den (Coaching & Community Platform)
Designed and built a Kajabi website for The Women's Den, a coaching and community brand founded by Irida Hysenbelli, a Rite of Passage Doula supporting women through menstruation, pregnancy, motherhood, and menopause.
The site needed to hold a lot without feeling cluttered — multiple programs, a blog, community stories, and an email list — while staying warm and editorial in tone. I structured it around a clear "About → Programs → Community → Insights" flow, with soft earth tones, generous whitespace, and testimonial sections placed where trust needed reinforcing most.
Scope: full Kajabi build, homepage, program pages, blog/insights section, member stories, and email opt-in integration.
