Built this in Framer as a concept project. Goal was to make it feel run by ex-journalists. Choices: editorial serif (Libre Baskerville), a dark photo with one color accent, and copy that positions against blast-style PR.
Where I’m unsure: text legibility over the photo and whether the two CTAs compete. What would you change?
Manual work is always better than ai slop you can use ai for some clips but full video made with ai is unprofessional and a waste of money and resources
The point about people quietly training AI on today's manual tasks is the part most of us underestimate. Do you think the craft shifts to directing and curating those models, rather than disappearing entirely?