I’ve been slowly updating all of our project imagery across a new website update and and our internal decks. Logos are only a small fraction of what we do for clients now, but I still love starting there. They often set the tone for the wider identity, the visual language, and the story we’re trying to tell. Also, pretty satisfying seeing some of my favourites all together on one page.

Nice

I developed a complete 30-day social media campaign for 1286 CRAFT, transforming the brand’s visual identity into a cohesive, platform-ready content system. From campaign strategy and content planning to posts, carousels, Stories, Reel covers, and short-form motion, every touchpoint was designed to feel consistent and intentional.

The result is a scalable social media system that demonstrates how thoughtful design and content strategy can turn a brand identity into an engaging digital presence.

The consistency across all touchpoints is impressive. Building a 30-day system that maintains such a cohesive, intentional visual rhythm across different formats is a masterclass in content strategy.