A campaign film for a textile art studio: ancient codex patterns brought into architecture, light and landscape.
I directed and animated the piece, mixing real product footage with AI-assisted motion so each rug feels like part of a larger story: carved into walls, draped over stairs, echoed in shadows.
For the CapCut World LA Challenge, I created a short, absurd sitcom-inspired comedy about a girl from Armenia who finds the most ridiculous way to get to Los Angeles.
My creative process:
Concept & Storytelling: I came up with the original idea, storyline, characters, and comedic moments.
Visuals & AI Generation: I created the character, environments, and individual video scenes using CapCut.
Editing: I combined all the generated clips in CapCut, adding transitions, sound effects, dialogue, and sitcom-style title cards.
Music: I generated an original comedy-inspired soundtrack using Suno.
The goal was to combine cinematic realism with ridiculous situations, expressive emotions, and classic sitcom humor.
Is AI finally good enough to shoot a product demo on its own, or human touch is still needed?
I generated a 20s product demo with Seedance 2.5 in a single take providing it with one product image reference and an example video transcript (posted in the comments).
Do you disclose...
Disclosing is the safer bet. Buyers forgive AI when it is used to make a good idea cheaper to test, and they punish it when it is hidden and looks off. The real question is whether the demo shows the product honestly.
Human-made work will always have the edge over AI slop. AI is useful for a few clips, but a full video built with it comes across as unprofessional and is not a smart use of your budget or resources.
Is AI finally good enough to shoot a product demo on its own, or human touch is still needed?
I generated a 20s product demo with Seedance 2.5 in a single take providing it with one product image reference and an example video transcript (posted in the comments).
Do you disclose...