We partnered with CutKilo, a doctor-led weight loss program, to build a structured online course that supports patients throughout their treatment journey.
We developed a streamlined course platform and automated email sequence that guides patients step-by-step, enhancing the overall experience while reducing the need for manual support.
The result is a scalable system that improves patient engagement, delivers consistent guidance, and frees up time for the medical team.
Where should the photo live - behind the words or beside them?
Same pilates studio, same headline.
01 - Photo as the background. Full-bleed atmosphere: the room wraps around the words. Immersive and cinematic, but the text only survives thanks to a darkening overlay laid over the image.
02 - Photo beside the text. A clean split: words on calm ground, the room in its own column. Everything readable at a glance, the trade is a little less drama.
One sells the feeling. The other sells the clarity. Which hero would make you book the class?