SpectaPop is a playful eyewear landing page concept designed to make glasses feel expressive, stylish, and full of personality — not just functional products.
The idea behind the project was to create a bold and energetic visual experience that instantly grabs attention while keeping the interface clean and product-focused. Through vibrant colors, oversized typography, and subtle 3D elements, the design aims to bring a sense of fun and confidence into the online shopping experience.
The layout was intentionally kept minimal to let the visuals and product storytelling stand out, creating an experience that feels modern, emotional, and visually memorable.
Building Hanif's brand identity packaging, mobile, and apparel, unified by one flower and one flavor story.
.
.
.
More conversion tests, UI breakdowns, and real builds: x.com/rightnextstep
Can a habit tracker feel like a brand experience, not just a table?
For Nutrafine’s corporate gifting, each month is tied to one SKU, using the same colour as its packaging. It’s more colour than I would usually choose, but the depth of the palette, white linework and typography make the system hold together.
The bigger idea was to make the tracker itself feel less expected. Instead of a grid, we built a spiral, turning a practical tool into something more playful, memorable and distinctly Nutrafine.