A Boulay case study in feeling, not just a cologne shoot.
We built this to show how lighting, motion, and design can turn a simple product into a premium moment.
HYDRUM VEIL is a skincare brand built around a premium SPF 50+ sunscreen, developed as a complete brand identity, packaging design, and seasonal advertising campaign.
The project explores a question most seasonal beauty work gets wrong: how do you make a limited-edition campaign feel festive without making it feel cheap?
Instead of stacking decorative props, the campaign holds a strict visual system - vivid pumpkin orange, deep twilight violet, warm cream, and restrained black and lets a single product carry every frame.
Took a little time to challenge my motion design skills.
I recreated a Spotify app concept to explore how UI elements, motion, timing, and transitions can come together to create a more engaging product experience.
This was a self initiated practice project, but I treated it like a real product animation project.
Always looking for ways to make interfaces feel more alive through motion.