The “why should I care?” framing is exactly the right antidote to feature tours. Turning real team stories into the connective tissue between the product and its impact makes the homepage feel human, not just informative.
The way the oversized promise carries through the pink palette is really effective—the close-up crops make the car feel immediate without losing the campaign idea.
did some home cleaning - works page is now my homepage
i've lost over 50% of traffic because people dropped off on my previous homepage (about now) that didn't give any value
check it out yourself: https://seb-astian.com