Discover the Elite Industrial Minimalist Brand: 64° West Case Study

Discover the Elite Industrial Minimalist Brand: 64° West Case StudyDiscover the Elite Industrial Minimalist Brand: 64° West Case Study

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Abdullahi Usman

• Mar 11

Precision-built for the Atlantic. I recently wrapped up the visual identity for 64° West, a hydration brand that rejects the "friendly" UI of traditional sports drinks in favor of Industrial Minimalism.

The Trilogy:

Atlantic Blue (The Origin)

Coral Crush (The Peak)

Driftwood Botanical (The Recovery)

This project was about more than just a logo; it was about building a "Monolith Manual" for a brand that feels heavy, stable, and elite.

Check out the full case study on my profile.

Brand Design brandingstudio packagingdesignexperts Packaging Design Adobe Illustrator

Akinkunmi Ayo

• Mar 11

look good

Abdullahi Usman

• Mar 13

Thanks Akinkunmi

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Andres Sentis

• Apr 5

A sneak peek at the rebranding presentation we created for a client.

The video shows the full deck we shared with the client. Full case study coming soon.

Brand Design Brand Strategy Web Design Adobe After Effects Figma Webflow

David Kaaungwa

• Apr 6

It's coming in hot 🔥

Goran Babarogic

max

• Apr 6

Proud to share our (Nicey) latest Finiti Legal, an AI-powered SEC disclosure platform we branded and designed from zero.

Check it out

Brand Design Product Design Framer

Marta Wasilewska

• Apr 5

Most energy drinks look the same. BEVERAGES doesn't. A bold packaging design for a two-flavor energy drink brand built around one unforgettable character — a shark. Every design decision, from color to illustration, was made to stand out on the shelf and stay in people's heads.

Completed work