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For this luxury handbag concept, I built the visual direction around the contrast of deep burgundy, forest green, platinum and warm vanilla — creating a campaign that feels bold, sophisticated and editorial.
The focus is on the details: rich leather grain, sculptural styling, extreme close-ups and a strong relationship between the model and the product.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Rejected logo concepts exploring collaboration, shared expertise & working side by side
ARTSEC is an art investment platform focused on making African contemporary and indigenous art more accessible to collectors and investors.
I developed a complete visual identity system for the brand, including the logo, colour palette, typography and usage guidelines.
The identity was designed to give ARTSEC a distinctive, consistent visual presence while reflecting its connection to African art and culture across print and digital applications.
Can't stop looking at this! 😍