Contra - A professional network for the jobs and skills of the futureExperience Personalized Luxury: AI-Powered Fragrance Membership
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Scope
L’Oréal Luxe Division
(Scalable across luxury fragrance brands like Lancôme, YSL Beauty, Prada Beauty, etc.)
Elevator Pitch:
Élan Éco is a luxury fragrance membership that delivers personalized monthly discovery boxes featuring new scent samples and curated L’Oréal beauty products based on each member’s purchase history and preferences. Each immersive box blends art, technology, and storytelling to create a personalized unboxing experience. Members who fall in love with a fragrance unlock exclusive discounted access to the full-size bottle, thus increasing brand loyalty. With the immersiveness of this experience, social media marketing will play a big factor.
Key Factors:
AI-powered personalization based on purchase history + scent profile
Immersive luxury packaging experience
Converts sampling into subscription + full-size conversion
Data-driven fragrance innovation insights
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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started