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I created an email marketing campaign designed to engage customers and promote a product or service. I focused on clear messaging, an attractive layout, and a strong call-to-action to encourage readers to take action.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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I managed and optimised multiple Facebook and Instagram campaigns focused on generating conversations for business and event-related campaigns.
The work included campaign setup, audience targeting, budget management, performance monitoring, and ongoing optimisation based on campaign data.
Across 5 campaigns, the account generated 543 messaging conversations, reached 65,475 people, and delivered 136,214 impressions with ₹25,966.97 in total spend.
I regularly reviewed key metrics such as cost per result, reach, frequency, impressions, and spend to understand campaign performance and identify opportunities for improvement.
Key responsibilities:
Meta campaign setup and management
Audience targeting and campaign structure
Budget and performance monitoring
Campaign optimization
Messaging/conversation-focused campaigns
Performance analysis and reporting
This project gave me hands-on experience managing campaigns from setup through performance evaluation, with a focus on making decisions based on actual campaign data.
Great campaign results! 👏
I designed and structured a visually refined Substack newsletter website for a French lifestyle, food, culture, and fashion publication. The project included a branded homepage, featured article section, popular posts, recent posts, category sections, newsletter subscription areas, and a custom footer.
The layout was designed to showcase editorial content clearly while creating an elegant reader experience that supports content discovery, audience engagement, and subscriber growth
