Enhance UX with Mobile-First Self-Service for InsuranceEnhance UX with Mobile-First Self-Service for Insurance
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Santhosh's avatar
Santhosh Ragalpavi Balasubramaniam
• Mar 11
Aviva motor insurance customers had no digital option for mid-term policy changes. Adding a vehicle or updating drivers meant calling the contact centre.
I designed mobile-first self-service journeys within MyAviva using conditional flows that adapted based on the customer's task. The experience was built around progressive disclosure, showing only what was relevant at each step.
Result: approximately 25% fewer calls to the contact centre.
https://santhoshrb.com/work/insurance-self-service
#UXDesign #MobileFirst #SelfService #InsuranceUX
Product Design ConsultancyUser ResearchUX DesignSketch
Post image
Back to feed
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started