Creative Director/Producer for Car-Based Artist Interview SeriesCreative Director/Producer for Car-Based Artist Interview Series
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Episode ft.Oratio for my series CAR RIDE WITH ARTIST under YalksWithPB
Goal:Test a new format -Turn boring artist interviews into raw, viral car conversations.
My Role : Creative Director / Producer
Created the format (car as studio)
Directed and interviewed Oratio
Edited for retention (hook in first 3 seconds)
Cut into long-form + 3 short-form clips for Reels/TikTok/Shorts
Designed promo assets that drove bookingsResults:Built as a repeatable format designed to drive watch time and artist bookings
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