tuesdae™ is a self-initiated premium cookie brand identity concept. I developed its logo, visual ...tuesdae™ is a self-initiated premium cookie brand identity concept. I developed its logo, visual ...
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tuesdae™ is a self-initiated premium cookie brand identity concept. I developed its logo, visual identity, packaging, typography, brand guidelines, and real-world applications to create a modern, memorable, and playful premium brand.
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Pairing the cow-print pattern with "Ugly Tuesdays deserve gorgeous cookies" is the smart move — the tagline gives an otherwise generic dairy pattern a reason to exist, and it's carried consistently across box, cup, and bag instead of dropped after the hero shot.
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