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This carousel was designed to challenge the idea that consistency alone is enough. The goal was to highlight the gap between effort and actual growth, and shift the focus toward strategy and positioning. I used bold typography, strong color contrast, and segmented visuals to keep each slide engaging while maintaining a clear narrative flow. The overall direction keeps it sharp, direct, and easy to follow-ending with a strong, conversion-focused message.
The network for creativity
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Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Social Media Marketing & Organic Growth: Green Widens
Executed a comprehensive social media growth strategy for Green Widens, focusing on building a community around sustainable solutions and environmental impact. My goal was to move the brand from a standard corporate presence to an engaging, lifestyle-focused digital identity.
The Strategy:
Educational Storytelling: Translated complex green initiatives into digestible 'Carousel' and 'Reel' formats using Canva and CapCut.
Community First: Developed a consistent engagement loop to connect with eco-conscious consumers and industry stakeholders.
Platform Optimization: Tailored content specifically for TikTok and Instagram to leverage the current algorithm's preference for 'Edu-tainment' (Education + Entertainment).
The Goal: To expand the brand’s reach within the sustainability sector and foster a loyal, active community that advocates for the Green Widens mission.
Results:
- Growth in Reach: Increased organic impressions by [Insert % or number] through strategic hashtag and SEO usage.
- Content Authority: Established the brand as a thought leader in the "Green" space through high-value informational posts.
- Consistent Aesthetic: Created a cohesive, earthy visual identity that immediately builds trust with the target audience.
Ready to grow your brand's impact while staying true to your mission? Let's build a social media presence that actually makes a difference. Invite me to a project to get started!
Content StrategyCanva DesignCanvaCapCutNotionsocialmediamanagercontentstrategycanvadesignsSocial Media Marketing
Social Media Marketing & Brand Growth: KM Aesthetics
Led the organic social media strategy for KM Aesthetics, a premium beauty and wellness brand. The primary objective was to elevate the brand’s digital presence, moving from basic posting to a high-conversion content ecosystem.
The Strategy:
Visual Cohesion: Developed a premium brand aesthetic using Canva and custom video editing in CapCut to reflect the high-end nature of the clinic.
Educational Content: Created 'Procedure Spotlights' and 'Skin-Health Tips' to build authority and trust with potential patients.
Algorithm Optimization: Implemented SEO-driven captions and strategic engagement cycles to boost visibility within the local beauty niche.
The Goal: To drive appointment bookings via social channels and establish KM Aesthetics as the premier choice for skincare and aesthetic treatments.
Results:
Increased Appointment Inquiries: Streamlined the "DM to Booking" pipeline.
Higher Engagement Rate: Developed "Interaction-Bait" stories (Polls/Q&As) that increased follower interaction by [Insert % if you have it].
Brand Authority: Positioned the brand as an expert through consistent, educational video content.
Want to transform your wellness brand into a high-conversion powerhouse? Let’s build a strategy that turns followers into loyal clients. Invite me to a project today!
Social Media MarketingContent StrategyCommunity EngagementCanvaNotionTailwind CSSsocialmediamanagementbeautymarketingcontentstartegy
I built a personal website that represents me, from the design language, to the attention to detail within the micro-interactions and animations.
The core of the site features a card carousel layout, layout shifts, and a 3D logo that adds a touch of flare.
Some highlights include the site's design system when clicking the logo, using ZO's backend API's for visitor tracking, and implementing practical products for designers (including the site's Figma file) with the help of ZO's Stripe integration.
Live site → https://zzz-zuji.zocomputer.io/
https://www.loom.com/share/ab969164fb6546a4922a76b90e96c6d2
nice work~
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