Choosing a Hero Direction for a Founder-Focused BrandChoosing a Hero Direction for a Founder-Focused Brand
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Which hero direction feels right for this founder-focused brand?
While working on the homepage for Sean Parsons, a brand focused on empowering non-technical founders to launch tech startups, I explored two different visual directions for the hero section. Same message, same structure, just a different mood and color system.
Option 1 - Warm Olive. Dark, grounded, and editorial, giving a warm, established, expert feel.
Option 2 - Light Purple. Clean, modern, and vibrant, giving a fresh, SaaS-like, approachable feel.
Would love your honest UX/UI take, which direction feels more trustworthy, engaging, and aligned with a founder-focused brand, and why?

16 votes

Ends in 20h

Shani's avatar
Head text is too long for me
Juno's avatar
thanks for the feedback shani 👍
Ganesh's avatar
pro
• 1d
Both are looking good to pick one. I would choose Warm olive as purple is overused for tech startups.
Juno's avatar
thanks ganesh 😊
Sahil 's avatar
light purple
Juno's avatar
thanks sahil 😊
Shubhang's avatar
Warm Olive
Juno's avatar
thanks 🙌
Mahmudul's avatar
I like worm Olive most because it has different personality
Juno's avatar
thanks hasan for the feedback 😊
Mahmudul's avatar
You are most welcome Juno
Chondromollika's avatar
Warm Olive is more promising.
Juno's avatar
thanks ahmed 😊
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