Digital Fashion Branding: Cohesive Graphics by simpleCUTE

Digital Fashion Branding: Cohesive Graphics by simpleCUTEDigital Fashion Branding: Cohesive Graphics by simpleCUTE

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Leslie T.

• Mar 10

simpleCUTE Digital Fashion Marketing Graphics & Brand Kit I created promotional marketing graphics and visual branding assets for the virtual fashion brand simpleCUTE. The project focused on developing a cohesive advertisement style used for product releases and social media promotions.

Each graphic follows a consistent layout including logo placement, product naming, body compatibility information, and color palette displays to ensure clear communication and strong brand recognition.

Key contributions included:

• Designing promotional graphics for clothing releases • Establishing a consistent visual template for marketing • Creating layouts that highlight product variations and color options • Maintaining brand identity across multiple product advertisements • Preparing visuals optimized for social media promotion

Graphic Design Sales-Driven Marketing Photo Editing Adobe Photoshop

Gabriel de Castro

pro

• Mar 8

A personal art direction study inspired by Aperol.

Concept: “Fresh dip like a…🔥”

This project explores the refreshing sensation of summer — that instant feeling when you dive into a pool or take the first cold sip of a drink under the sun. The idea was to translate that moment visually through a mix of photography and bold graphic shapes.

By blending cut-out photography with fluid and geometric forms, the compositions create a sense of movement and immersion, as if the images themselves were dipping into color and freshness.

The goal was to create a playful and contemporary aesthetic that captures the light, social, and refreshing spirit associated with Aperol.

This is a personal creative exploration of how graphic forms and photography can merge to express the feeling of a refreshing summer “dip”.