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Stop copying successful brands.
You're not becoming successful.
You're becoming a worse version of them.
You see a popular brand using a certain colour.
You copy it.
You see their typography.
You copy it.
Their website looks clean.
You copy that too.
Congratulations.
Now your business looks familiar...
but nobody knows why.
Branding isn't photocopying.
Your visual identity should make sense for your business, your audience and your positioning.
Inspiration is useful. Imitation is lazy.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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