What if the best way to introduce a product was to let people play first?

I'm building aftrglo - a motion tool for designers who want their work to look good online without learning motion

The app is still in dev, so for now I made a coming soon page where people can join the waitlist

And since it's a tool for designers, I knew I didn't want a classic marketing landing page We all know how those work But it doesn't feel like me 🤪

So I made a tiny interactive playground instead: a halftone effect that reacts to cursor movement, with adjustable settings to play with Because designers love interactive little things Not being sold to And it worked!

The waitlist is growing with people waiting for the launch (which is coming very soon) and I've also been getting sooo many messages about the effect, the interaction, and how it actually works

I'm very into openness and creative support, so no gatekeeping here 👩‍🏫 ✍️ Here's the breakdown: 1. In Unicorn Studio, I have a scene with the logo image on the bg (the same one I use as the Instagram avatar) 2. On top of it, there's a God Rays effect that reacts to cursor movement 3. Plus a Bloom effect to make it even more glowy (because it's aftrglo, obv) 4. After that, outside of Unicorn Studio, I added a canvas overlay with a halftone effect

So the background is a live 3D scene, and the dotted pattern on top keeps reading and redrawing it in real time Like old newspaper print but inverted: Where the image is darker, the dots get smaller Where it's lighter, the dots get bigger

That's why the pattern breathes and moves in real time Magic! ✨

Play with it and join the waitlist if you want to see what I'm building 👩‍🍳 aftrglo.app

Goated plugin!

Most coffee brands shout. More flavours. More syrups. More noise.

MONO does the opposite.

The name says everything: one origin, one bean, one intention.

No distractions, no seasonal gimmicks, nothing to hide behind.

Just coffee, poured with purpose.

The visual identity had to feel the same way it tastes: deep forest green, clean white, generous negative space.

Every frame gives the cup room to breathe. And in the final shot, the shadow says what words can't, it's in the beans.

This is MONO. Single origin. Nothing else.

#branddesign #branding #visualidentity

Great