Another case study added to my portfolio Check it out!
This project showcases how I developed and executed a social media strategy for Karndean Designflooring, helping build a recognisable brand across multiple platforms through strategic content, creative direction and consistent storytelling.
The result was a 150.5% increase in impressions year-over-year and a social presence that regularly reached over 500,000 users each month.
Those metrics speak for themselves. Hitting half a million in monthly reach is phenomenal, but doing it through organic storytelling and strategic content is the real flex here.
Helloo, my footer is on Contra's Instagram profile 🦶
Thanks @Contra 🙏🏻
If you need a website that reflects your brand, I got one spot available for September :)
A cohesive social media design concept created to give a wellness brand a professional, recognizable online presence through engaging graphics, branded templates, and consistent visual storytelling.
Facebook Ad Creative - Product-Focused Social Advertising
Created a fast-paced Facebook ad for a Liverpool football jersey, designed specifically for social media and paid advertising.
The creative focuses on making the product visually engaging within the first few seconds while maintaining a strong football-inspired aesthetic throughout the video.
Creative Approach
Product-focused visual storytelling
Fast-paced, social-first editing
Dynamic cuts and transitions
Motion graphics to enhance the visuals
Strong product presentation and branding
Music and sound design to build energy
Clear visual flow designed for mobile viewing
Facebook/Meta-ready advertising format
The goal was to take straightforward product footage and turn it into a scroll-stopping paid social creative that feels energetic, polished, and native to the platform.
My Role: Video Editing • Motion Graphics • Paid Social Creative • Product Advertising • Sound Design
Tools: Premiere Pro • After Effects
This project showcases my approach to creating performance-focused social ads that combine strong editing with creative direction.
Putting the product into the first few seconds makes sense for a paid social ad. Did you build different opening hooks for testing, or focus on one version?