chinedu Bethel Onwubiko
I help small businesses turn outdated websites into modern
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Neduspring Mart Enterprises - Grocery E-commerce Mobile App | UI/UX Case Study
Description: Complete mobile app UI/UX design for grocery e-commerce brand.
Problem: Customers struggled to order fresh produce online - old website not mobile-friendly.
Solution I designed:
01 - Home Screen: Category discovery, search, 30% OFF promo, Fresh Picks
02 - Product Detail: Origin, organic tag, quantity control, reviews
03 - Cart & Checkout: Free delivery notice, order summary, secure payment
My Role: UI/UX Design, User Flow, Prototyping in Figma
Tools: Figma, Auto Layout, Design System
Outcome: Concept designed to increase mobile conversion and enable 30-min delivery flow.
Client: Neduspring Mart Enterprises (my own venture)
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User persona & UX research for a Fintech/SaaS e-commerce app. I conducted user interviews to define goals, frustrations, and needs, then created a detailed persona to guide UI/UX decisions. Tools: Figma, User Research, Wireframing. Outcome: Helped client clarify target user and improved onboarding flow by 30%
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