Busari Abass - Facebook Ads Manager | ContraWork by Busari Abass
Busari Abass

Busari Abass

Scaling Brands with Meta Ads, Website & Emails That Convert

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Cover image for :🔥 Most people boost posts.
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:🔥 Most people boost posts. I scale brands profitably. 📊 £41K ad spend turned into £222K+ in revenue with a 5.30 ROAS and 3,000+ purchases generated through Meta Ads. ■ No guesswork. ■ No random targeting. ■ Just structured testing, optimization, and data-backed decisions. Need someone who understands how to turn ad spend into actual sales? You’re looking at the right profile. 🚀
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Designed a high converting promotional email design for Murci brand in the UK 🇬🇧 It helped in recovering conversions of 15% from occurring visitors.
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Paid Advertising Campaign E-commerce Brand Client Goal: The client aimed to scale their sales through paid advertising while maintaining efficient ad spend and improving conversion performance. Challenge: High advertising costs and inconsistent sales results across campaigns. Approach: I refined audience targeting, optimized ad creatives, and ran structured A/B tests to identify high-performing variations. Performance was monitored closely, with ongoing adjustments based on key metrics. Outcome: Over the campaign period, ad spend of approximately $6,000 generated over $26,000 in tracked revenue, demonstrating improved efficiency and stronger conversion performance.
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Client Goal: The client needed a modern, well-structured website that clearly communicates their offer, builds trust, and provides a smooth user experience for visitors. Process: I designed the website with a focus on clean layout, clear navigation, responsive design, and user-friendly structure. Attention was given to visual hierarchy, content placement, and consistent branding across all pages. Result: The client now has a professional website that presents their business clearly, improves user experience, and supports their online presence more effectively.
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Cover image for Before & After Product Page Redesign Updated the product pag...
Before & After Product Page Redesign Updated the product page with improved layout, clearer product information, and optimized call-to-actions to support better user engagement and conversions.
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Cover image for Facebook Ads Creative Preview Client Goal: The client needed...
Facebook Ads Creative Preview Client Goal: The client needed to ensure their ad creatives displayed correctly and consistently across all Facebook and Instagram placements. What This Preview Shows: This Ads Preview demonstrates how each creative appears in different placements, including feeds, stories, reels, and in-stream formats. It allows for visual review of layout, formatting, and message clarity before and during campaign launch. How It Helped the Client: Reviewing creatives by placement helped identify design adjustments needed for specific formats, improved visual consistency, and ensured the ads aligned with platform requirements and user experience expectations. Outcome: The client launched campaigns with properly formatted, placement-optimized creatives, reducing creative errors and improving overall ad presentation.
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