Billy Senel
Digital Designer | AI-Assisted Animation & Cinematic Visuals
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A 2D animated spec short inspired by Marvel characters, blending comic-book aesthetics with cinematic motion.
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A cinematic music promo blending music, mood, and visual narrative.
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Sitcom episode, written and produced by me.
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I chose Campari because it’s one of the rare brands that feels instantly recognisable without needing explanation. Its iconic red, signature bitterness, and long cultural history give it a sense of timelessness that transcends trends. Campari doesn’t chase cool, it defines it.
Although I no longer drink, Campari has always stood apart for me as something more ritualistic than casual. I associate it with intention, restraint, and moments that feel earned rather than habitual.
That idea shaped the concept of this film. Rather than focusing on consumption, I wanted to explore escape, perception, and transformation. The red becomes a symbol rather than a product colour - a sensory shift, a threshold into another state. Water, touch, and movement act as recurring motifs to blur the line between reality and an inner, cinematic world.
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