Veloré: Luxury Watch Brand Identity & Campaign (Concept) I created Veloré as a self-initiated concept project to show how I build a complete brand from logo to campaign. The brief was "quiet luxury": dark obsidian tones, champagne gold accents, brushed steel textures and a crowned "V" monogram. What I designed: Brand identity: logo, color palette, typography system and moodboard Campaign visuals: launch poster, collection poster, and Instagram Story and feed ads Website landing page hero Luxury packaging: watch box, warranty card, manual and gift bag Tools: Canva, Adobe Photoshop, Adobe Illustrator, and AI tools for concept and image generation, refined and art-directed by me. Looking for luxury, fashion or e-commerce brands that need a consistent, premium look across social, ads and packaging. Message me to talk about your brand. Short captions for each image Moodboard and color palette: Where every brand starts: colors, mood and material direction. Typography sheet: Cinzel for headings, Montserrat for body text. Textures and materials (both versions): Brushed steel, smoky velvet and sapphire crystal. Collection poster: Four watches, one identity. Launch poster: "The New Era of Time," a teaser campaign. Instagram Story ad: Built for thumb-stopping, with a swipe-up call to action. Landing page hero: Website header with the brand's dark marble world. Lifestyle shot with the watch on a wrist: Luxury lifestyle campaign visual. Packaging: Box, warranty card, manual and bag, designed as a full unboxing set. Square ads: Feed creative for Instagram. #LuxuryBranding #LuxuryDesign #WatchDesign #LuxuryWatch #WatchBrand #QuietLuxury #DarkAesthetic #GoldAndBlack

Baqir Zaidi

Hello. Im Crearive Social Media Manager (SMM)