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Logan Williams
We turn big ideas into brands people want to belong to.
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Logan is building their profile!
With designer Steve Montalbano we created a unique packaging concept for a simultaneous album and fragrance release bundle. An open slate design challenge prompted by the idea that the box look like a travel case. We created this front-loading window display set piece packaging to show off the bottle and the album cover in dramatic fashion.
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Working closely with Kate Doheny, designer for the Kylie Cosmetics team, we combined forces to produce prototypes for the StassiexKylie cosmetics packaging. Involving many versions and articulate visual tuning, we produced accurate to production prototypes showing what the line will look like in final production.
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Local Philadelphia bicycle shop. Commuter repair shop, as the owner points out. These guys service the midtown commuters in Philly doing fine work for a fair price. We stepped in to help them out with a complimentary website update to support their growing business.
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For her fragrance launch, Billie Eilish envisioned a distinctive bottle silhouette that proved difficult to achieve through conventional 3D modeling. Returning to a more tactile approach, the form was sculpted by hand in clay, allowing us to refine the shape organically and bring the vision to life. The resulting form became the foundation for her now-iconic fragrance bottle.
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