Atolani Adegbesan

CASE STUDY for Shopify Fashion Store + Kit Email Marketing Funnel

One thing I’ve learned from designing eCommerce brands: People rarely join an email list because of the form itself.

They subscribe because of how a brand makes them feel.

While working on this Shopify fashion store...

This wasn’t an ecommerce project.

The goal was simple: Create a clean experience where listeners could connect with the artist, join the list, and download the music project directly.

Built entirely with Kit.

We designed the page to feel like part of the album itself; minimal,...

Most Shopify brands automatically jump to Klaviyo for email marketing.

But for this fashion project, we wanted something different.

Something cleaner. More intimate. More story-driven.

So instead of following the usual route, we designed this subscriber experience using Kit; and...

Designed and developed a modern fashion eCommerce store focused on premium caps, beanies, and head warmers with a strong emphasis on brand identity and clean visual presentation. The store was built with precision, following a refined brand guideline style to create a...