Arman Osyan
Out-of-the-box independent 2D Motion Designer.
New to Contra
Arman is building their profile!
Most startup founders come to me with the same problem. 🤫
Not "we need better animation."
"We made an explainer video. It didn't work."
And when I ask to see it — beautiful animations. Lovely color palettes. Smooth transitions.
Zero clarity on who they were talking to. 🤷
Here's what went wrong before I even opened After Effects.
Someone in a meeting said "we need a video that explains what we do" and suddenly everyone's debating length, style, 2D vs 3D — before anyone asked the only question that actually matters.
Who is watching this. And what do they need to feel. 🎯
The explainers that actually convert have one thing in common. Brutally specific about one person's pain. Not features. Not founder vision. The moment a stranger watches the first 10 seconds and thinks —
that's exactly my problem. 😮
The best ones work outside in. Lead with the pain. Make it uncomfortable. Then walk in with the solution. 💡
Because motion can only amplify what's already there. Give me a weak message and I'll give you a weak animation that looks expensive. 💸
Get the message right first. Then come to me.
I animate explainer videos for startups. If your product deserves real clarity — hire me on Contra. 👇
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