A glimpse into the world of Atlas Tea — together, we crafted a narrative-rich digital home that honors the history, culture, and spirit of tea, blending hand-drawn ink illustrations, radiant product imagery, captivating typography, and clear, inspiring language.
The result is a website as nourishing as the tea itself — one that welcomes every visitor into the world of Atlas Tea, and the deeper sense of well-being it aims to inspire.
Visit atlasteacompany.com (http://atlasteacompany.com) to learn more about their story.
#webdesign (https://www.tiktok.com/tag/webdesign) #MagentoEcommerceDevelopment (https://ideally.studio/)
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Product photography has always been a passion of mine, but I never really took the time to fully explore it — most of my experience lived in street photography and portraits. What I love most about product photography is the creative direction freedom: you can build any scene you imagine and play with angles and lighting endlessly.
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From the naming strategy to the visual system, we built a brand that feels elevated yet grounded.
The logo mark is inspired by precision-cut metal edges, while the color palette evokes confidence and trust.
#Branding
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Working on an ad campaign for a client in the CPG space.
Through user persona analysis and industry research, we focused on solving key consumer pain points — hidden toxins, ineffective products, and misleading claims in the supplement market.
More here: https://angelicateran.com/work/real-mushrooms-strategy