Andrej Arsenijevic
Turning briefs into creative work that makes an impact.
New to Contra
Andrej is ready for their next project!
I led the digital experience and UI/UX, creating an immersive platform that transformed complex AI data into a compelling story about the future of renewable energy and wildlife.
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35
The Mercedes-Benz C63 AMG delivered breathtaking acceleration, but we had a problem: not enough cars for everyone to experience it.
So we found a way to scale the test drive. Partnering with Emirates Airlines, we played a first-person acceleration film from the C63 AMG on seatback screens just as the aircraft accelerated down the runway.
For a few unforgettable seconds, passengers didn’t just watch the car’s performance. They felt it. The result was a simple idea that took determination, precision, and collaboration to bring to life.
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15
I led the concept, digital, and technology development for Road Rage Radio, a data-driven music system that used the calming power of music to reduce road rage and make Ramadan’s busiest roads safer.
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21
I led this project from concept to execution. To launch the Chevrolet Groove, we went beyond advertising and created a music album that turned the launch into a cultural experience.
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27
A precision trimmer campaign that couldn’t show the body it was designed for. And for the record, no animals were harmed in the making of this campaign.
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14
The Birdwatcher AI
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Road Rage Radio
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1
Me-Pop
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1
Exhibit Zero Arabia
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1
Little Pony
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0
Mercedes takeoff
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1
Emirates T3 launch
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1
Fawazir
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1
Braun
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1
Fawazir
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1
In The Mix
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1
Little Pony
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2
Phone Test Drive
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1
The Birdwatcher AI
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1
Road Rage Radio
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1
In The Mix
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1
Emirates T3 launch
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0
Camaro SS
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1
Me-Pop
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1
Camaro SS
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1
Exhibit Zero Arabia
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0
Braun
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1
Phone Test Drive
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2