AllyJ Media
UGC & AI Creator | Beauty, Lifestyle & Product Ads
New to Contra
AllyJ is ready for their next project!
The Salon Suite Model — “Shhh… Moms, Come Here” UGC Ad
Created a conversion-focused UGC video promoting a free salon suite business training to a mom-focused audience.
The creative opens with a playful “Shhh… moms, come here” whisper hook, making the video feel more like one mom sharing a secret with another than a traditional advertisement.
I used conversational storytelling to introduce the salon suite business model, explain how it works for people without a beauty-industry background, and naturally transition into the free-training CTA.
Creative Strategy: Pattern-Interrupt Hook • Mom-to-Mom Storytelling • Direct Response UGC • Audience Callout • Conversion CTA
My Role: UGC Creator • Concept Development • Scriptwriting • On-Camera Talent • Filming • Performance Creative
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DrillDeck — Sports Tech UGC Campaign
Created conversion-focused UGC for DrillDeck, a football practice planning platform built by coaches and college football players.
DrillDeck helps youth football coaches organize drills, build practice plans, create depth charts, and share plans with their coaching staff—all in one place instead of relying on notebooks, whiteboard photos, PDFs, and group chats.
For this project, I developed relatable, parent-focused storytelling that demonstrated the platform in real-life football scenarios while incorporating authentic app footage and a strong social CTA.
My Role: UGC Creator • Creative Concepting • On-Camera Talent • Script Development • Product Demo • Filming • Sports/Lifestyle Content
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ROSE CODE™ — UGC Testimonial Video
30–60 second vertical UGC testimonial created for ROSE CODE™, combining direct-to-camera storytelling, voiceover, product demonstrations, and lifestyle shots. The video highlights the dentist-founded formulation, clean and vegan ingredients, refreshing experience, and the idea of treating oral care with the same attention as a skincare routine.
Role: UGC Creator • Concepting • On-Camera Talent • Product Styling • Filming • Voiceover • Editing
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Created fun, relatable UGC for Dawnce, an alarm app designed to actually get you out of bed by turning your morning alarm into an interactive wake-up experience.
The content uses humor, personality and a real-life morning scenario to demonstrate the app naturally while highlighting the everyday struggle of actually getting out of bed when the alarm goes off. 😂⏰
Content focus: Mobile Apps • App Demo • Lifestyle UGC • Tech • Humor • Problem/Solution Content
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