Just recovered +47% traffic for a Lagos Telehealth brand after Google's March 2025 Core Update.
The 4-Pillar E-E-A-T framework that saved them:
✓ Experience: Real Dr. interviews, not AI content
✓ Expertise: NBS.gov.ng (http://NBS.gov.ng) + WHO + NMA.org.ng (http://NMA.org.ng) citations
✓ Authoritativeness: Medical reviewer bylines
✓ Trust: "Medically Reviewed" badges + disclaimers
Healthcare CEOs: Hit by March 2025? I run free 2-min E-E-A-T audits.
No pitch. Just a teardown of what's killing your rankings.
Moses E | Healthcare E-E-A-T Strategist | Lagos, Nigeria | $75/hr
1
61
Medical Content YMYL Strategy: NBS.gov.ng (http://NBS.gov.ng) E-E-A-T Implementation
0
28
Healthcare E-E-A-T Audit Checklist: March 2025 Core Update Survival Guide
0
20
Personal Injury YMYL E-E-A-T Framework for Google Compliance
0
21
Title: +47% Healthcare Blog Recovery After March 2025 Core Update
Client: Lagos Telehealth Brand | Niche: Women's Health YMYL
Problem: -41% traffic after March 2025 update. Lost rankings for "PCOS treatment Nigeria".
My E-E-A-T Recovery Framework:
Experience: Interviewed Dr Adaora Okeke, OBGYN - 12 years Lagos practice
Expertise: Cited NBS.gov.ng (http://NBS.gov.ng) 2024 Health Survey data
Authoritativeness: Added medical reviewer bio + NMA.org.ng (http://NMA.org.ng) links
Trust: "Medically Reviewed" badge + hospital affiliation
Result: +47% organic traffic in 60 days. Regained top 3 rankings.
Full framework available for healthcare brands.