Israel Tobiloba
UI/UX & Product Designer | Web Design & Framer
Tried a social app design
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Users don't always know what they want when they download a new app.
For this fitness product I'm working on, this uncertainty is the #1 friction point on Day 1.
The user is overwhelmed by too many choices.
Instead of hitting them with a standard, complex onboarding flow, I focused on immediate value and supportive framing.
Notice the copywriting: "Not sure where to start?" into "We'll figure it out for you."
The goal is to move them from a moment of overwhelm (Screen 1) directly into a value-focused assessment (Screens 2/3), promising a tailored outcome.
When they reach the dashboard (Screen 4), the "Full Body Starter" workout card already shows constraints: 25 minutes, Beginner level, 6 exercises. It’s an easy "yes."
I want to know: For complex services, is it better to demand data upfront to deliver a perfect experience, or prioritize speed to initial value and refine later?
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Worked on something little
Which would you go for Design A or Design B
Image credit to Daniel G Bright
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Presently working on a Photographer’s Portfolio 📸
A photographer’s website has one important job:
Let the work take the spotlight.
While designing this portfolio, I’m focusing on more than making it look beautiful.
I’m thinking about:
• How quickly visitors understand what the photographer does
• How the images are presented without overwhelming the user
• How typography supports the visual work
• How the layout creates a natural viewing experience
• How the website turns visitors into potential clients
One mistake I often see in creative portfolios is trying to show everything at once.
More content doesn’t always mean more value.
For photographers especially, strong visual hierarchy matters.
The work should lead.
The interface should support it.
And the CTA should make the next step obvious.
Currently exploring how far I can push this balance between visual storytelling and conversion-focused UX.
More screens coming soon.
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