Why I chose the brand
I chose Fanta because it represents joy, connection and everyday moments that feel universal. It works naturally in an emotion-led story without needing heavy branding.
Narrative + visual design direction
The film tells a simple emotional story where the brand appears only when the mother appears making Fanta part of the emotional resolution rather than the setup. The narrative builds from tension to warmth ending in relief and happiness. Visually the direction is cinematic and minimal using natural light and intimate framing to let emotion lead. The title “Mom Always Knows” reinforces the idea that the brand arrives through care, instinct and human connection. @Morphic @Contra
Twitter(X) post link : https://x.com/Abrham192337030/status/2017075199070335468?s=20
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Event Video Editing
Thanks Bethel !!!
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Branding that changed Bahir dar and Sky resort
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Why He Had to Break the Lamb’s Leg...
Every Cut, Every Light, Every Beat Matters...
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Yander
Every frame has a purpose. Every design tells a story.
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Clarity and Purpose
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Built for contrast and consistency across light and dark environment
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Warm, clean branding built to connect
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Turning your story into a memorable brand.
Let’s talk.
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“Not based on generic medical icons but
simple, modern, and intentionally meaningful.”
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You got to hear this story!!!
I Don’t Edit Clips. I Shape Tension.
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Not just editing shaping the mood.
Dedicated to All Freelancers!!!
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Short-form video edit with precise timing and smooth transitions. Need edits like this?
Let’s work.
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Logo redesign presented through motion to showcase brand evolution. Need a redesign that moves?
Let’s talk.
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Visual Branding & Short-Form Content for Modern Brands
Available for projects. Let’s turn your idea into strong visuals.