Abiyyu Fawaz - Brand Designer | ContraWork by Abiyyu Fawaz
Abiyyu Fawaz

Abiyyu Fawaz

Crafting scalable, conversion-focused design for your brand

Ready for work

Abiyyu is ready for their next project!

Followed by Bram D, Gülçin G, and Eniola S

Pekalongan, Indonesia

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Pekalongan, Indonesia

Cover image for Executive Coach Social Media Branding Project
Executive Coach Social Media Branding Project
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Cover image for Bottom funnel social media post
Bottom funnel social media post for AI-powered Career Tech platform
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Cover image for Aegis is a conceptual B2B
Aegis is a conceptual B2B cybersecurity brand designed to showcase end to end digital asset creation. The objective was to translate complex AI cybersecurity features such as predictive threat modeling and automated incident response into digestible, high-converting visual assets tailored for enterprise IT directors. I intentionally focused on a clean, minimalist, and professional design aesthetic over a crowded layout, as this streamlined visual language builds the immediate trust and authority required in the high-stakes enterprise tech space.
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Cover image for Most B2B SaaS companies struggle
Most B2B SaaS companies struggle with one major thing: their marketing looks completely disconnected from their actual product. I wanted to solve that with this conceptual project for Aegis, an AI cybersecurity platform. My goal was to build a seamless bridge between product UI and growth marketing. First, I designed a dark mode dashboard focused on data clarity and high trust. Then, I pulled those exact UI components into the Meta and LinkedIn ad creatives. Why? Because technical buyers like IT Directors do not want to see generic stock photos of hackers in hoodies. They want to see exactly how the software solves their problem before they ever book a demo. When your ads look and feel like an extension of a premium product, conversion rates go up. Swipe through to see the dashboard UI and how it translates into a full social media campaign. Let me know what you think of the dark mode execution in the comments! #SaaSDesign (https://www.linkedin.com/search/results/all/?keywords=%23saasdesign&origin=HASH_TAG_FROM_FEED) #B2BMarketing (https://www.linkedin.com/search/results/all/?keywords=%23b2bmarketing&origin=HASH_TAG_FROM_FEED) #UIDesign (https://www.linkedin.com/search/results/all/?keywords=%23uidesign&origin=HASH_TAG_FROM_FEED) #GrowthDesign (https://www.linkedin.com/search/results/all/?keywords=%23growthdesign&origin=HASH_TAG_FROM_FEED) #CreativeStrategy (https://www.linkedin.com/search/results/all/?keywords=%23creativestrategy&origin=HASH_TAG_FROM_FEED)
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