Rafay Khan
Email Marketer for DTC Brands | Figma & Klaviyo Specialist
New to Contra
Rafay is ready for their next project!
Project: Email System Build — Multi-Niche Ecom
Scope: Full Klaviyo email programme built from zero across multiple Shopify brands.
The brief: take a brand with an email list and no real system, and build everything correctly in the right order — technical foundation first, flows...
Designed a full email campaign for a tape brand
recently — 8 emails, consistent theme, clean execution.
The secret? Choosing the right hero image every single time.
Most brands struggle with email design because they
start with a cluttered, multi-color image at the top
and expect...
