Tony Ward - UI Designer | ContraWork by Tony WardTony Ward
Web designer building high-end sites for growing brands.
Designed and built a large-scale roofing website concept focused on premium branding, clear service navigation, and lead generation across a broad service area. The experience brings together deep service content, location-based pages, and interactive homeowner tools while keeping the overall site polished, easy to navigate, and conversion-focused. The goal was to show how a high-volume contractor brand can support a large amount of content and functionality without feeling cluttered or overwhelming. Created a high-end HVAC website concept built around strong branding, premium positioning, and interactive user tools. The project features a visually rich homepage, clear service messaging, and custom calculators for savings, furnace sizing, and cooling recommendations to help turn visitors into qualified leads. This piece was designed to show how home service companies can pair sharp design with practical functionality. Designed and built a premium website concept for a residential and commercial electrical brand focused on trust, clarity, and lead generation. The experience combines bold visual branding with conversion-focused structure, including clear service pathways, strong calls to action, and interactive tools for solar savings, EV charging, and project estimates. The goal was to show how a contractor site can feel modern, high-end, and built to convert. Designed and built a conversion-focused website for a Cleveland-based property services company offering cleanouts, junk removal, dumpster rentals, landscaping, snow removal, and property preservation. The site pairs bold branding with a streamlined estimate flow, clear service paths, strong calls to action, and trust-focused messaging to help turn local traffic into qualified leads. The goal was to give a hands-on service business a more polished, professional digital presence without losing its personality.