Created a comprehensive sales funnel including VSLs, landing pages, etc. that filled up our pipeline to where we had to turn down clients.

Created a video sales letter which resulted in a 50% increase in conversions through targeted messaging.

Sales letter exploits reps' desire for 'more', warns of replaceability. Offers path to irreplaceability via larger roles. Pre-sold 20 units @ $5k in 5 days.