Ecstasy — a financial app designed to simplify everyday transactions. Instead of overwhelming users with features, we structured the story in 4 stages:
1️⃣ Frustration — “Everyday transactions shouldn’t be complicated.”
2️⃣ Positioning — One app. Seamless flow.
3️⃣ Features — Framed as outcomes, not tools.
4️⃣ Control — “Stay in control, wherever you go.”
Fintech motion design isn’t about flashy transitions. It’s about:
• Reducing cognitive load
• Building trust visually
• Making financial systems feel simple
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11
An overview of the Think Trader web and mobile app
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15
This is the first of two videos, with the second one currently in the final edits of animation.
These ad videos are designed for a cold audience and will be utilized on social media.
Our process included:
Ideation and scripting
Storyboarding and designs
Animation
Music and sound effects
I am pleased with how it turned out.