Sumit Shah
Brand & Graphic Designer crafting visuals that drive growth.
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Zest Nepal is a nature-inspired brand identity created to represent purity, authentic Nepalese origin, and premium natural products.
The logo combines Nepal’s mountains, a fresh leaf, and a walnut element to create a meaningful and memorable visual symbol. Forest green, warm gold, and cream tones were used to communicate freshness, trust, quality, and natural richness.
For this project, I developed the logo, colour palette, visual direction, packaging concepts, and brand applications—creating a consistent identity across product packaging and promotional materials.
My role: Logo Design, Brand Identity, Packaging Design & Visual Presentation.
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I designed this corporate company profile collection for FEMCO Tower and ASEM, transforming detailed business, location, capability, and product information into clear and professional editorial layouts.
The FEMCO Tower profile uses architectural photography, location mapping, and a structured blue visual system to establish credibility. The ASEM profile combines industrial imagery, a gold-and-charcoal colour palette, and organized product sections to make technical information easier to understand.
My role included company profile design, editorial layout, typography, image direction, corporate communication, and print-ready presentation.
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I designed this high-energy concert campaign for Sujan Chapagain and The Infinity’s live performance in Osaka. The project included a main event poster and countdown creatives created to build anticipation across social media.
The visual direction combines bold artist imagery, dramatic concert lighting, expressive typography, and consistent campaign elements. I also structured the event details, ticket QR code, partner branding, and numerous sponsor logos to maintain clarity without reducing the overall visual impact.
My role included art direction, event poster design, photo compositing, typography, and social media campaign design.
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I designed this multi-topic social media campaign for Interlace Studies, covering study destinations, course guidance, employer sponsorship, skills assessments, institutional partnerships, and vocational programs. The objective was to simplify complex education and migration information through strong visual hierarchy, people-focused imagery, consistent blue-and-white branding, and clear calls to action.
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Introducing Sumit Designs — a personal visual identity built around a custom SD monogram. I developed the logo system, colour palette, typography, and brand applications to create a modern identity that feels clear, confident, and memorable across print and digital platforms.
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