Spandy Shivaram
Building memorable brands!
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Terroir is a niche fragrance brand inspired by the concept of place, memory, and the unique character of natural landscapes. The challenge was to create a visual identity that felt refined, contemporary, and deeply connected to the brand's earthy origins. I developed a complete brand identity system, including logo design, typography, packaging, and label design. The final result balances luxury with authenticity, creating a distinctive presence that communicates craftsmanship, sensory storytelling, and premium positioning.
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:I developed a complete brand identity system, including logo design, typography, color direction, and a custom website design. The visual identity balances elegance with approachability, while the website was designed to showcase the studio's portfolio, communicate its services clearly, and guide potential clients through the inquiry process.
The result is a cohesive brand experience across both print and digital touchpoints, helping establish a stronger market presence and creating a seamless journey from first impression to client inquiry.
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PAUSE CAT CAFE
I developed a complete brand identity system including logo architecture, color palette, typography, custom illustrations, pattern systems, stickers, and social media guidelines. The identity uses earthy, welcoming visuals and cat-inspired symbolism to create a memorable brand experience across physical and digital touchpoints. Accessibility was also considered throughout the design process, with color pairings tested to meet WCAG 2.1 AA standards.
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