Selina Fuchs - Brand Designer | ContraWork by Selina Fuchs
Selina  Fuchs

Selina Fuchs

AI-augmented full-stack dev. React Native + AI.

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Cover image for RALLY — Rally Up The
RALLY — Rally Up The Crew 🐏 Rally is a mascot for a social app that kills the group-chat spiral—the endless "idk, what do you want to do?" that keeps friends home instead of out. He turns scattered maybes into a locked plan: table booked, crew confirmed, night in motion. Rally isn't a character floating on white—he's a full identity system. Neon wordmark, app icon, sticker pack, city-nightlife world, and animation all pull from one palette and one attitude, so he's unmistakable on any surface. The ram is momentum: the instinct to gather the herd and move. The map pin threaded through his world is the payoff: the plans, places, and meeting points that turn a dead group chat into a real night out. 🐏 Character Brief: Name: Rally Role: Captain of the Crew Personality: Decisive, magnetic, hype, warm, a little bossy, and endlessly ready. Rally believes the best nights start the second someone finally decides. Whether he's booking the table, rallying up the crew, or getting everyone out the door, Rally reminds us that plans only matter when they're locked in. Explore the full project here: https://www.recraft.ai/project/9b110f5f-f240-40c7-9b7b-f78db9f3f865 #RecraftAI #CharacterDesign #MascotDesign #BrandIdentity #CreativeAI #Illustration #3DCharacter #DesignChallenge #BrandDesign #ConceptArt #AIArtist #MotionDesign #GraphicDesign #SocialApp #DigitalArt
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IKIGAI — Find Your Future-Fit Career The Problem: Students pick careers blind — no tool connects who they are to what the job market actually needs. Existing career quizzes ignore labor market data, and BLS projections are buried in spreadsheets no student will read. The Solution: A 10-minute AI-powered assessment that maps your personality, strengths, and values to 923 real careers — scored against Bureau of Labor Statistics growth projections. An AI reranking pipeline personalizes your top matches with custom career narratives. Workflow — Figma MCP × Claude Code × Vercel: Built end-to-end using Figma's MCP server connected to Claude Code — bridging design and code in both directions. From pulling design context into the codebase to pushing the live site back into Figma for iteration. Deployed to production via Vercel. Live project: https://app-five-neon-81.vercel.app (https://app-five-neon-81.vercel.app)Figma project: https://www.figma.com/make/cNWnVwSv2uhSsWKdeFBVgg/Dark-themed-landing-page-design
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Cover image for A React Native iOS app
A React Native iOS app I designed, built, and shipped solo to the App Store. BrainTrip is a travel intelligence platform with three production AI features: a trivia game with adaptive difficulty, a personalized itinerary generator using OpenAI, and a vision-based landmark scan. Built using a Claude + Copilot-augmented workflow with a Node backend on Render, AsyncStorage persistence, and a custom UI system featuring aurora gradients and glassmorphism components.
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