Monthly Social Media Design & Strategy by Esra BaskayaMonthly Social Media Design & Strategy by Esra Baskaya
Monthly Social Media Design & StrategyEsra Baskaya
Cover image for Monthly Social Media Design & Strategy
Social Media Design & Strategy is a focused service designed to strengthen brand presence across social platforms through clear visual consistency and thoughtful content direction. The service combines strategic planning with design execution to support visibility, engagement, and long-term brand recognition.

What's included

Kick-off & Brand Context Alignment (x1)
The process begins with a kick-off call to understand the brand’s background, goals, challenges, and expectations. This stage sets a shared foundation and defines how we’ll work together. (Only for first time) Deliverables: Welcome Kit, Brand Questionnaire
Social Media Strategy
Competitors, references, and market analysis are conducted to ground the visual work in context. At the same time, a clean project structure is set up; covering communication, documentation, and asset organization to ensure a smooth and transparent workflow. Deliverables: Client portal, Competitive landscape, Audience profiles, Content Management system, hooks, power words, social media funnel and general frameworks. This phase can be repetitive quarterly to secure the positioning
Visual System & Content Frameworks
A cohesive design system tailored for social media formats, ensuring visual consistency. Defined content types, layout systems, and creative guidelines to support sustainable posting including platform adjusting. Deliverables: Templates, guideline doc.
Content Creation
Monthly calendar plan with all copies and captions based on the strategy that we agreed on and brand needs, including visuals after approval. Deliverables: Fully completed content-calendar.
Analysis
Review of outputs, tracking basic KPIs and updating brand needs.
FAQs

Starting at$800
Duration4 weeks
Tags
Canva
Instagram
Notion
OpenAI
TikTok
Content Creator
Marketing Strategist
Social Content Designer
Service provided by
Esra Baskaya Mexico City, Mexico
$5k+
Earned
6
Paid projects
5.00
Rating
50
Followers
Monthly Social Media Design & StrategyEsra Baskaya
Starting at$800
Duration4 weeks
Tags
Canva
Instagram
Notion
OpenAI
TikTok
Content Creator
Marketing Strategist
Social Content Designer
Cover image for Monthly Social Media Design & Strategy
Social Media Design & Strategy is a focused service designed to strengthen brand presence across social platforms through clear visual consistency and thoughtful content direction. The service combines strategic planning with design execution to support visibility, engagement, and long-term brand recognition.

What's included

Kick-off & Brand Context Alignment (x1)
The process begins with a kick-off call to understand the brand’s background, goals, challenges, and expectations. This stage sets a shared foundation and defines how we’ll work together. (Only for first time) Deliverables: Welcome Kit, Brand Questionnaire
Social Media Strategy
Competitors, references, and market analysis are conducted to ground the visual work in context. At the same time, a clean project structure is set up; covering communication, documentation, and asset organization to ensure a smooth and transparent workflow. Deliverables: Client portal, Competitive landscape, Audience profiles, Content Management system, hooks, power words, social media funnel and general frameworks. This phase can be repetitive quarterly to secure the positioning
Visual System & Content Frameworks
A cohesive design system tailored for social media formats, ensuring visual consistency. Defined content types, layout systems, and creative guidelines to support sustainable posting including platform adjusting. Deliverables: Templates, guideline doc.
Content Creation
Monthly calendar plan with all copies and captions based on the strategy that we agreed on and brand needs, including visuals after approval. Deliverables: Fully completed content-calendar.
Analysis
Review of outputs, tracking basic KPIs and updating brand needs.
FAQs

$800