Built a working B2B product but still unsure who will buy, what matters enough to pay for, or how to position it? This focused sprint turns assumptions into a practical commercial validation plan. WHAT YOU GET • Founder workshop and review of your product, evidence and previous GTM activity. • Assessment of one primary market and up to three ICP hypotheses. • Buyer, problem, use-case and alternative-solution analysis. • Positioning, value proposition and commercial-offer recommendations. • Pricing hypotheses and a prioritised 30-day validation plan. • Final decision session covering what to proceed with, narrow, reposition, test or stop. TIMING & INVESTMENT Delivered within 10 business days after the agreed inputs are received. £1,500 founding-client price; the USD checkout amount is a rounded equivalent. BEST FIT Founder-led B2B SaaS, AI, fintech, workflow and vertical software companies with a functioning MVP and no repeatable sales motion. This sprint produces evidence and decisions. It does not guarantee product-market fit, customers or revenue.