User Research and Competitive AnalysisKenneth Madukwe
Through my user research and competitive analysis service, you'll gain a comprehensive understanding of your target audience and market landscape. By delving into user personas, journey maps, and competitive analysis, you will uncover insights crucial for informed product design decisions and enhancing user experience. Ultimately, you'll receive actionable recommendations and a strategic roadmap, empowering you to drive product success with confidence.
What's included
User Personas
Detailed profiles of target users, including demographics, behaviors, needs, and goals.
User Journey Maps
Visual representations of users' experiences, highlighting touchpoints and pain points throughout their interactions with the product.
Competitive Analysis Report
Assessment of competitors' products, features, strengths, weaknesses, and market positioning.
Usability Testing Plan
Outline of the methodology, tasks, and criteria for evaluating the product's usability with target users.
Usability Testing Report
Findings and insights from usability testing sessions, including observations, user feedback, and recommendations for improvements.
Stakeholder Presentation
Summary of key findings and recommendations presented to stakeholders, accompanied by supporting visuals and insights.
Research Documentation
Comprehensive documentation of research methodologies, data collected, analysis methods, and insights generated throughout the process.
Recommendations and Prioritized Features
Suggestions for product enhancements or new features based on user research findings and competitive analysis
Roadmap Alignment
Alignment of research findings with the product roadmap, indicating how identified opportunities and challenges will be addressed in future iterations.
Strategy Document
Strategic recommendations for product development, informed by user needs and competitive insights, to guide decision-making and prioritize initiatives.
Example work
Kenneth's other services
Starting at$85 /hr
Tags
Google Analytics
Hotjar
UserTesting
User Researcher
Service provided by
Kenneth Madukwe Lagos, Nigeria
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- Rating
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- Followers
User Research and Competitive AnalysisKenneth Madukwe
Through my user research and competitive analysis service, you'll gain a comprehensive understanding of your target audience and market landscape. By delving into user personas, journey maps, and competitive analysis, you will uncover insights crucial for informed product design decisions and enhancing user experience. Ultimately, you'll receive actionable recommendations and a strategic roadmap, empowering you to drive product success with confidence.
What's included
User Personas
Detailed profiles of target users, including demographics, behaviors, needs, and goals.
User Journey Maps
Visual representations of users' experiences, highlighting touchpoints and pain points throughout their interactions with the product.
Competitive Analysis Report
Assessment of competitors' products, features, strengths, weaknesses, and market positioning.
Usability Testing Plan
Outline of the methodology, tasks, and criteria for evaluating the product's usability with target users.
Usability Testing Report
Findings and insights from usability testing sessions, including observations, user feedback, and recommendations for improvements.
Stakeholder Presentation
Summary of key findings and recommendations presented to stakeholders, accompanied by supporting visuals and insights.
Research Documentation
Comprehensive documentation of research methodologies, data collected, analysis methods, and insights generated throughout the process.
Recommendations and Prioritized Features
Suggestions for product enhancements or new features based on user research findings and competitive analysis
Roadmap Alignment
Alignment of research findings with the product roadmap, indicating how identified opportunities and challenges will be addressed in future iterations.
Strategy Document
Strategic recommendations for product development, informed by user needs and competitive insights, to guide decision-making and prioritize initiatives.
Example work
Kenneth's other services
$85 /hr