Bespoke Website Design & Development
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About this service
Summary
FAQs
What makes you the best?
Our exceptional advantage lies in our rare holistic approach with expertise in several domains, a combination only paralleled by large multinational agencies. We fuse our deep knowledge in branding, business strategy, aesthetics, technology, design, and psychology to create a world-class website.
What is the psychology of online persuasion?
We mastered the science of persuasion to subtly guide your visitor towards action. Using principles of psychology, user experience design and conversion optimization, we influence customer behavior and create a highly effective website that produces results.
What is your design philosophy?
We have a profound appreciation for beauty and good design. Your website is an artistic canvas, buts its purpose must be beyond visual allure. We harness our captivating design to create a digital storefront that attracts and converts visitors. Our designs are felt, and our results, measured.
Are you able to create content?
Yes, we have extensive copywriting experience, and our content creation process is designed to further strengthen your website's effectiveness. It's intricately linked with SEO principles for enhanced visibility and crafted to optimize conversion rates. We can build upon your existing content framework or develop a new content strategy in line with your brand goals.
Can you create media?
Certainly, we can create professional photographs and videos for your site and social media feed in the precise style of your brand.
Do you perform ongoing A/B testing to maximize results?
Yes, we consider this a fundamental practice for any website aiming for excellence. Nakada Design goes further by implementing A/B/C/D testing to explore multiple variations for the best outcomes. Additionally, we carefully monitor traffic and conversion metrics, enabling data-driven decisions to improve your site efficacy.
Can we expect continuous SEO improvement?
Absolutely, we believe it is essential to go beyond the initial optimization of your website. We offer ongoing SEO specialization dedicated to continuously enhancing your organic discoverability and creating key content for sustained growth and relevance in search engine rankings.
What types of clients and industries do you serve?
Nakada Design specializes in serving startups and SMEs across various sectors, where our boutique model and full-service capabilities can make a profound impact. We undertake in-depth industry research to deeply understand and address your specific business needs. With a particular affinity for premium and luxury brands, we apply our sophistication and strategy to elevate your brand so you can benefit from our high-end expertise.
What's included
High-end Web Design
The following is a curation of features we provide to our clients during the website design process. Recognizing how each project and client is uniquely distinct, we perfectly tailor the experience to your specific needs and aspirations
Immersion
Prior to embarking on any website design, it's crucial for us to gain a deep understanding of your business. We will delve into every facet of your company, examining your strengths and your unique value proposition. Your brand identity is also thoughtfully assessed to determine the most effective ways to communicate it. Crucially, we'll discuss your primary objectives, whether they involve form submissions or driving product purchases, to optimize for these goals. Only with these insights will we begin to craft initial design concepts
Industry Research
To secure a strong return on investment for our clients, we undertake thorough industry research to understand your market landscape. This enables us to commission a site that deeply resonates with your target audience and strategically positions your brand for success
Design Concept
Before we begin constructing your new website, you'll have the opportunity to preview the design concept, ensuring we both share the same vision for the project
Intelligent SEO
Your site will integrate SEO best practices, employing strategies to increase your discoverability without resorting to harmful techniques like keyword stuffing.
Attention to Detail
We enhance your site with subtle interactions and animations designed to elevate the user experience. Our approach ensures these elements are tastefully integrated, avoiding the pitfalls of being overwhelming or distracting. We can even add neat effects to further connect with your customers, such as a page that changes according to the current weather in your city
High-impact Graphics
With our mastery in artistic design, your website will benefit from graphics that impart a memorable impression on your site visitors. These complementary images and icons will be implemented strategically to strengthen your brand. Should the need arise, we can also create advanced animated graphics, complex 3D art and dynamic interactive elements tailored to your site. All assets come standard with an unlimited commercial license
Content Strategy
Harnessing our branding acumen, we shape a content strategy with a voice and tone aligned with your brand identity. We then produce value-add keyword-optimized content. Our approach includes the strategic placement of clear calls to action (CTA), while our luxury copywriting expertise elevates your brand's narrative
The Psychology of Web Design
We mastered the science of online persuasion to influence user behavior and achieve your goals
Complete Brand Optimized Website
Prior to presenting your website to the world, you will able to preview and interact with a live version privately, including desktop, tablet and mobile versions. Your adaptive site will be optimized for SEO, user navigability and lightening speed - every element working in concert to maximize conversion. It's cutting edge technology fused with timeless artistry
Team Education
We are pleased to offer your team a complimentary live coaching session on how to maintain your website, including editing and uploading new content. We are intentional about how we built your website, so even companies without a technical staff can use the Content Management System and operate their site with ease
Seamless Growth
Your site will come included with unpublished pages saved as drafts. These template pages maintain the same brand-aligned feel and format of other pages, only necessitating the edit of texts and images. This will enable you to grow your business without concern of technical or design know-how and additional outsourcing
Conversion Rate Optimization (CRO)
We perform a comprehensive customer analysis on your site. We employ A/B testing, conduct user behavior research and pinpoint friction points that may deter conversions. Our aim is to lay a seamless path to purchase or lead submission
Enhanced Customer Tracking
For larger brands and e-commerce sites, we will integrate advanced tracking and analytics tools into your website, such as advanced segmentation, session replay, move maps and funnel analysis. These features will further optimize your site, drive customer understanding and increase revenue
Premium Support
You are continually evolving, and so should your site. A month after we launch your new site, we will return to analyze your site in detail and execute final improvements. We also undergo comprehensive continuous maintenance for your website with dedicated support for your team so your digital presence remains impeccable
The Architecture of Your Web Experience
An in-depth technical perspective into our website development plan: ANALYZE current site performance, reviewing site traffic patterns, user engagement and conversion rates. AUDIT existing content for SEO, tone of voice and brand alignment. PERFORM a thorough competitor analysis and keyword research. DEVELOP a sitemap for ease of navigation. ENSURE SEO by optimizing page titles, meta descriptions, & images; using proper HTML tags like heading structure (H1, H2, H3); conducting keyword research for balance of search volume and competition; perfecting your Google Business Profile for improved local search visibility. COMPLETE design prototypes for client review. ESTABLISH adaptive design so the site excels across all possible devices (over 50% of traffic is mobile so if your site isn’t responsive, you’re losing customers). PREPARE a 301 redirect plan for all URL changes to maintain SEO value. DESIGN a 404 error page that's personalized to your brand. MAXIMIZE site speed by minimizing images, minifying code, pre-loading and leveraging caching while testing with Google PageSpeed Insights. IMPLEMENT SSL certification and other security measures. VERIFY compliance with legal requirements. TEST all functionalities and features on various devices and browsers. MONITOR site performance post-launch with key metrics such as bounce rate. LISTEN to your customers and employees to further refine your digital storefront. GROW the site continuously with a content roadmap and site improvement plan
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