Social Media Manager | Strategy, Content & Engagement by Nicole AllenSocial Media Manager | Strategy, Content & Engagement by Nicole Allen
Social Media Manager | Strategy, Content & EngagementNicole Allen
I offer monthly social media management that covers strategy, content planning, engagement and performance reporting. It’s flexible, collaborative support that helps you stay consistent and intentional.. without adding more to your plate.
What's included
Social Strategy & Content Plan
A clear monthly content strategy outlining key themes, platform priorities, and content formats, built to align with your goals and tone of voice
Content Calendar
A structured calendar mapping out post topics, captions, asset needs, and publishing schedule, tailored to your internal workflow or approval process.
Community Engagement
Light-touch daily/weekly engagement support including: replying to comments, managing DMs, and proactively engaging with your target audience.
Performance Reporting
Monthly analytics overview with platform insights, post-level performance, and clear learnings to refine content and channel approach going forward.
Content Creation Support (if applicable)
Creation of image, story, or reel content using available brand assets (or custom content where possible), based on agreed formats and aesthetic.
FAQs
I can create content using existing brand assets or repurpose materials you already have. For bespoke product content (like unboxings or reels), I’ll need access to the product or assets that align with your brand’s style.
I’m platform-agnostic and happy to work across Instagram, LinkedIn, TikTok, Facebook, or YouTube, provided the content and strategy are a good fit. We’ll align on what’s realistic during onboarding.
Yes! I offer light-touch community engagement, which includes responding to comments, managing DMs, and engaging with your audience. More intensive engagement can be scoped if needed.
Follower growth isn’t the focus, and it’s not the best measure of success. My priority is helping you show up consistently with content that’s strategic, engaging, and aligned to your goals. That’s what actually drives performance.
I provide a clear content calendar and draft captions in advance. You’ll have time to review, give feedback and approve posts before anything goes live.
This is a monthly retainer, but the scope can flex depending on what you need - whether that’s more strategy, hands-on content support, or reporting. We can tailor the mix each month.
I do offer paid social strategy and campaign setup, but it’s a separate service from organic management. If you’re looking for a combined package, I’m happy to discuss a custom monthly retainer that includes both.
Social Media Manager | Strategy, Content & EngagementNicole Allen
Contact for pricing
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Buffer
Facebook Business Manager
Instagram
LinkedIn
TikTok
Social Media Manager
Social Media Marketer
Social Media Strategist
I offer monthly social media management that covers strategy, content planning, engagement and performance reporting. It’s flexible, collaborative support that helps you stay consistent and intentional.. without adding more to your plate.
What's included
Social Strategy & Content Plan
A clear monthly content strategy outlining key themes, platform priorities, and content formats, built to align with your goals and tone of voice
Content Calendar
A structured calendar mapping out post topics, captions, asset needs, and publishing schedule, tailored to your internal workflow or approval process.
Community Engagement
Light-touch daily/weekly engagement support including: replying to comments, managing DMs, and proactively engaging with your target audience.
Performance Reporting
Monthly analytics overview with platform insights, post-level performance, and clear learnings to refine content and channel approach going forward.
Content Creation Support (if applicable)
Creation of image, story, or reel content using available brand assets (or custom content where possible), based on agreed formats and aesthetic.
FAQs
I can create content using existing brand assets or repurpose materials you already have. For bespoke product content (like unboxings or reels), I’ll need access to the product or assets that align with your brand’s style.
I’m platform-agnostic and happy to work across Instagram, LinkedIn, TikTok, Facebook, or YouTube, provided the content and strategy are a good fit. We’ll align on what’s realistic during onboarding.
Yes! I offer light-touch community engagement, which includes responding to comments, managing DMs, and engaging with your audience. More intensive engagement can be scoped if needed.
Follower growth isn’t the focus, and it’s not the best measure of success. My priority is helping you show up consistently with content that’s strategic, engaging, and aligned to your goals. That’s what actually drives performance.
I provide a clear content calendar and draft captions in advance. You’ll have time to review, give feedback and approve posts before anything goes live.
This is a monthly retainer, but the scope can flex depending on what you need - whether that’s more strategy, hands-on content support, or reporting. We can tailor the mix each month.
I do offer paid social strategy and campaign setup, but it’s a separate service from organic management. If you’re looking for a combined package, I’m happy to discuss a custom monthly retainer that includes both.